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Network Marketing Selling Secrets:
The 3 Phases of Phone Selling

One of the best network marketing selling secrets I know of, is the ability to remain focused during your phone calls.

Staying focused on the phone not only increases your chances of sponsoring a lead, it also forces you to be more efficient.


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The problem is, it's so darn easy to get sidetracked on phone calls. In my own personal experience, several times I've found myself talking about unrelated subjects ranging from politics to relationships, and everything in between.

Not only that, without an established flow, my phone calls tend to run unnecessarily long.

If you can simplify your phone call into different phases, you're chances of completing a successful and efficient phone call are greatly increased. You're less likely to get sidetracked and the phone call becomes a pleasant experience for you and the mlm lead.

Here is a great "Network Marketing Selling Secrets 3 -Phase" method you can use to keep yourself on track.

It's based off the conceptual selling approach we've discussed in earlier articles.

Network Marketing Selling Secrets Phase 1: Gathering Information

In order to make a sound recommendation, we should start by asking questions and gathering information.

This is powerful on so many levels.

For starters, it forces the prospect to trust you.

For example: If you were to visit a mechanic; and he took one look at your car and immediately told you you need a new transmission, would you trust him? I sure hope not. How in the word does he know you need a transmission just by looking at it?

On the other hand, let's say he asks you several questions about your car.

Questions such as : "What type of noise is your car making?"

"How often does it make that noise?"

"Does it do it when you sped up or slow down?"

"How long has it been making that noise"

How much more likely are you to trust the mechanic who asked applicable questions?

It's no different with phone prospecting. The first phase of your call should be spent asking questions and actively listening and clarifying the answers given to you.

Good questions might include:

"How long have you been in business for yourself?"

"What type of marketing are you currently doing?"

"What do you hope to achieve in the next ____ days/months/years?"

"What are your biggest challenges?"

Tip: One of the best network marketing selling secrets is to ask open-ended questions (questions that can't be answered with a "yes" or "no).

Network Marketing Selling Secrets Phase 2: Giving Information

Now it's your turn to talk. You've hopefully gathered enough information at this point to make some solid recommendations.

Your job now, as a network marketing coach, is to make a genuine recommendation based on their wants/needs. Remember you don't want to sell your products or services unless they will suit your clients' needs.

On the other hand, if you confidently feel like someone could benefit from a product you are affiliated with, or an opportunity you're a part of, there's not harm in recommending it.

Network Marketing Selling Secrets Phase 3: Getting A Commitment

Neither of the above two phases will do you any good if you miss this one.

As a matter of fact, even if you completely butcher the first two phases and still manage to get a commitment from your prospect, you're ahead of the game.

The commitment should be relevant according to where you are in the sales process. You don't necessarily need to get someone in your downline on the first contact.

I wouldn't suggest asking someone to join your opportunity on the first phone call. Instead, I would advise them to purchase a product (if they haven't already) that will help bring them closer to their goals.

One of your mlm affiliate programs might be a perfect commitment to start out with.

You'll wanna start with smaller commitments first (i.e. have them read a free report, then buy a product next time, etc) while working your way up to your ultimate goal.



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